02/15/2007 Is Your Message Interesting?
TJ Walker talks about crafting a media message that is interesting and th reporters will want to tell their readers about.
02/14/2007 Don't Read!
Your audience can hear that your reading (even if they can't see you) and this is a big problem. The result is you will put your audience to sleep.
02/13/2007 Improve Your Speaking Skills Now
Don't wait until your in a top level position to work on your public speaking skills, TJ Walker explains more.
02/09/2007 Lean Forward to Look Lean
TJ Walker wants you to lean forward so that you will look your best during your TV interview.
02/08/2007 Eliminate Complexity
When you are answering reporters’ questions, you must eliminate complexity. When dealing with the media, complexity is your enemy.
02/07/2007 Form Handouts for Presentations
Give handouts after your presentation - NOT before. Unless, you are going to use a workbook.
02/05/2007 Spelling It Out
When you are speaking to colleagues and other peers within your
industry, the tendency is to use lots of acronyms and initials,
instead of speaking out the entire word or phrase. Other than IRS, FBI, or NFL, you should shun using initials
and acronyms when you are speaking. Here’s why...
02/02/2007 Touchy Subjects
When speaking in a public arena where news media are present, you must assume that anything you say that can be construed as negative or offensive will reach the people who will find it offensive. And if you do get caught, you had better find a way to apologize that sounds sincere and plausible or you’ll only make matters worse.
02/01/2007 Media Message Explosion
The world of media is continuing to explode. However, the people and organizations that are most successful at communicating in the new media world are the ones who have the neatest, narrowest, and most focused ideas.
02/16/2007 10 PowerPoint Tips
If your the boss, then you need to make all your employees listen to these 10 Powerpoint tips.
02/15/2007 Whiteout Isn't Just For Typos
Use a white or a blank screen in your Powerpoint presentation so that your audience can focus back on you and not the image or text on the screen.
02/14/2007 The Eyes Have It
Tips from TJ Walker about what you should notice about your eye movement during your TV apperances.
02/13/2007 Common Leadership Trait
TJ Walker talks about common traits of the best leaders and their ability to communicate well.
02/09/2007 Eye On Your Message
A good media message answers the who, what, where, when, and why of a reporters questions.
02/08/2007 The Eyes Have It
Tips from TJ Walker about what you should notice about your eye movement during your TV apperances.
02/07/2007 An Experts Dilemma
Experts often take for granted their knowledge base and don't focus on their communication skills and present to many facts and jargon.
02/05/2007 One Thing At A Time
Don't Overload your audience with facts. Keep it simple and present to them one idea or thought at a time.
02/02/2007 Notes To Your Demise
Tj Walker talks about using notes during a meeting and why it's NOT a good thing.
02/01/2007 Whiteout Isn't Just For Typos
Use a white or a blank screen in your Powerpoint presentation so that your audience can focus back on you and not the image or text on the screen.
